BRANDED ENTERTAINMENT IN AN ELECTRIC WORLD

Having worked with Nissan on multiple campaigns, we’ve been able to span a variety of content types for their digital outlets.

Led by TBWA/Chiat/Day, every piece of video content was designed to meet the same goal; entertain audiences while turning them on to the lifestyle and benefits of an electric car. We’ve shut down highway on-ramps, we’ve road tripped across the desert, we’ve even featured professional athletes and race car drivers! Each receiving a unique production plan and strategy.

Perhaps our best asset for these projects is our ability to include post production. With our content creators connected throughout the process, every aspect of the video, like music, graphics, coloring; all get a director’s touch.

With our film crew in tow, we ventured from downtown Los Angeles to see if we could make it to Palm Springs with only one stop to charge. Needless to say, the Leaf made it and we captured the exciting story with enough time to stop and see some famous dinosaurs.

We’ve had such a great time working with Nissan. The video content we’ve created with them has covered a number of content genres and purposes. Comedy ads, YouTube pre-rolls, captured challenges, dealership commercials, lifestyle content; you name it!

Since digital campaigns are more effective with forward thinking products, working with the Nissan Leaf has been a perfect match. Our team prides itself in meeting the relevancy and quality worthy of a major brand, while creating a production plan that fits any budget.

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